It’s back! Here’s what’s happening according to CraftBeer.com
IPA Day is back! On Aug. 2, 2012, join beer enthusiasts across the globe in a collective toast to one of craft beer’s most iconic styles: India Pale Ale!
Founded in 2011 by beer evangelists and social media personalities Ashley Routson (@TheBeerWench) and Ryan Ross (@RyanARoss), IPA Day is a universal movement created to unite the voices of craft beer enthusiasts, bloggers, and brewers worldwide, using social media as the common arena for connecting the conversation.
IPA Day is not the brainchild of a corporate marketing machine, nor is it meant to serve any particular beer brand. IPA Day is opportunity for all breweries, bloggers, businesses and consumers to connect and share their love of craft beer. It is an opportunity for the entire craft beer culture to combine forces and advocate craft beer through increased education and global awareness.
and check out this website for more info!